Looking for the leading PPC agency Wirral? We are Measured Marketing. We’re not just another digital marketing agency. We’re PPC specialists.
That’s why all of our clients get:
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- FREE initial audits: Have an existing PPC campaign? We’ll be happy to take a look at it and provide you a concrete list of improvements – completely free. One of our team will even hop on a call to talk you through it!
- Landing page website design: We don’t just want to get clicks, we want to help you convert. That’s why we offer bespoke landing pages that are optimised to turn visitors into customers.
- Client-centred approach: You’ll know what we’re doing, when we’re doing it throughout set up and management: with monthly reports, regular check-ins and a team always up for a chat.
- FREE Bing Ads management: Bring in clicks and conversions at much cheaper rates than the Google Ads marketplace. We offer Bing Ads management as a FREE bolt-on service to all of our Google Ads customers.
Speak to Mike today to see how we can help – 0151 515 7467.
Industry-Leading PPC Marketing
No upselling, no complications: just a well-managed PPC campaign from marketers with over 15 years of experience in the industry.
With our help you could be getting more business, cost effectively and quicker. PPC can make it easier to grow your business and increase your profits.
We are currently running many successful PPC campaigns across multiple industries for local Wirral, Liverpool, Chester and national businesses, and even for different PPC platforms. Some of our campaigns have been improving constantly for over a decade. We know what to do to make a successful pay per click PPC campaign.
PPC Agency Wirral & Surrounding Areas
Mike will be your dedicated point of contact. Reporting on everything we are doing and keeping you updated monthly on performance and improvements. We are a digital marketing agency Wirral based right by the Liverpool Tunnel, and capable of servicing clients in and around the Merseyside area.
A regular flow of enquiries can lead to bigger, better and more profitable clients for you.
We are currently managing campaign budgets from £500 per month to £150,000 per month . Past and present clients generate millions as a result of the work we have done for them.
PPC Wirral Client Feedback
“Over the last year, Mike has been able to greatly enhance my Google AdWords campaign and his constructive input has exceeded my expectations.
Mike is reliable, quick to communicate and provides useful advice on campaign improvements. I would, therefore, have no hesitation in recommending his services.”
– Michael Woolfe, Chartered Surveyor
“Mike has been providing me with Adwords for over 5 years. We frequently have to pause the campaign as it brings in more work than my department can handle. For every thousand pound of Google spend I get enough calls to produce seven thousand pound in work.
– Neil Gouldson, Employment Law Solicitor
“…We spend tens of thousands of pounds each and every month advertising online. Over the years we have tried various marketing companies. Some very well known large corporations. Without exception they lose enthusiasm very quickly. And instead settle into a routine of collecting large monthly management fees for little or no input.
We then approached Mike. instead of simply increasing our number of clicks, he makes sure that every penny we spend is used wisely. Our campaigns are now more focused on conversions and the cost of acquisition.”
– Jackie Verdier, Gap Insurance 123
“Mike has made a huge difference to my business. I was a little sceptical about the results that could be achieved. But am now in month 4 and things just keeping getting better.
Thank you Mike.”
– Maria Moore, Motoring Solicitor
“Prior to using Mike we were with another agency. We weren’t generating any noticeable amount of business and there was no system in place for tracking what we were getting back.
Mike came highly recommend and was able to quickly point out lots of problems with our existing campaign. He was able to provide us with an alternative ready made and complete campaign as he has lots of experience in our industry. Using the same budget as before we have generated over 40 family law enquiries every month. Mike’s assistance is continuing to help us grow the business and go from strength to strength”
– Kirsten Bennett, Lund Bennett Solicitors
What PPC Does For You
Google Ads functions on a Pay Per Click model. You pay when someone clicks on your advert and it leads to a visit to your website. This makes for more targeted marketing than you would get from social media or other approaches.
Choosing the right keywords means your ad will only appear when someone is on a search engine, searching for your services. So these clicks are from people actively searching for your services. And what your competitors are willing to pay dictates the price you pay per click. So it is always a fair price set by the market.
You can tailor your campaign to your location, such as Wirral or the whole of the UK. Campaigns can also target certain devices (mobile, desktop, tablet), and certain times of day. Target settings even include gender and age. This allows you to reach your target audience – your most profitable potential customers.
PPC campaigns continue to get better over time as we accumulate data on what is leading to enquiries. We use this data to optimise your campaign and boost your click through rates. We test a variety of copy and different benefits on your website and in the ads to see what gets the best results.
Have an existing PPC campaign you’re looking to improve? Check out our free PPC audit offer!
We Are A Google Partner
Our Google Partner status means:
- We manage enough campaigns to qualify for partner status
- Google certify we manage high quality campaigns
- We have passed our Google Partner exams
With access to exclusive analytical tools and industry insights from Google, this puts us among the top-ranked PPC agencies on the Google Ads platform. We’ll bring all that expertise to your campaign.
We’ll Boost Your AdWords Wirral Campaign
Our approach is data driven. Good PPC management involves a well set up campaign, covering all the keywords related to your industry.
We set higher bids on good quality keywords and lower bids on average keywords. All poor keywords that aren’t relevant added as Negative Keywords. This results in a clear and filtered campaign that targets enquiries which are relevant to your business and connects you with clients looking for your services.
Google Ads PPC works on a highly targeted bidding system. For example if you are a plumber in Wallasey then a good keyword would be “gas safe plumber Wallasey”. A poor keyword that you may place a low bid on might be “blocked toilet” if the searcher is in Wallasey.
A negative keyword would be “plumber vacancies Wallasey”. Typically you would just add “vacancies” as a negative keyword so you don’t show for any variations either like “plumber vacancies in Wallasey”.
This bidding strategy means you will show up high for the good term and get a higher percentage of the clicks. Typically you will show lower down for the mediocre term but the ad spend will be cheap. And with the right negatives you won’t appear at all for people searching for things that aren’t relevant. Like plumber vacancies, tools, courses, how to videos, training, news stories…
Once the campaign is live we make a lot of changes early on to get the campaign performing well. Then we report back each month on the performance of the campaign and on what changes have been made. We continue to make changes as the campaign gathers more data.
We also offer custom landing pages to keep a consistent tone across your marketing and improve conversion rates.
Our work doesn’t stop when the campaign is performing at a higher level: we’re always looking to beat past performances, improve your margins year on year, and help you maximise your marketing spend through Google.
Ready To Start Your PPC Journey?
Our team are ready to hit the ground running on new or existing PPC campaigns. Our PPC campaign management service gives you a leg up on your competitors and is dedicated to helping improve your ROI.
Get a free initial PPC audit when you call us on 0151 515 7467 or fill out the form!